Dash of Lime

by 11.10.12 (0)

Three big moves from three big players – Facebook, LinkedIn and Twitter

Latest news on the interwebs is that Facebook has just hit one-billion users, and launched its first brand ad, LinkedIn has just launched an influencer following tool and Twitter has joined forces with Nielsen. In case you missed all of that, here is a sum up to get you in the loop.

Facebook’s first brand ad and one-billion user mark

If you’re a brand that still thinks Facebook is a fad, it’s really time to get a reality check. In celebration of its global domination, the social network launched its very first ad campaign.

It’s an interesting move for a platform that has relied on viral word of mouth and organic growth within the platform to revert back to ‘traditional advertising’, yet having recently launched the ad has already has more than 1-million views on YouTube. The ad goes to show that even one of the most powerful brands of our time still needs to invest in branding. Mark Zuckerberg announced the launch of the ad on Facebook Newsroom, thanking users for their support and celebrating this momentous milestone.

Read more here at memeburn.com

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